The BNP Paribas Open, the world's largest combined ATP Masters and WTA 1000 tennis tournament, announced the addition of Silversea as the tournament's new Official Luxury Cruise Line, for the 2026 edition.

As the new Official Luxury Cruise Line of the BNP Paribas Open, Silversea will host an exhibit in the Sponsors Zone at the Indian Wells Tennis Garden, where fans can immerse themselves in the brand's global luxury travel experiences. Fans can also look out for a special prize draw as part of Silversea's presence at Indian Wells, with more details to be announced in the coming weeks.
“We are proud to welcome Silversea as the main partner of the BNP Paribas Open, bringing a new level of luxury and discovery to the Tennis Paradise experience,” said Philippe Dore, Marketing Director of the BNP Paribas Open.
Silversea Chairman Bert Hernandez commented: “Silversea is honored to partner with the BNP Paribas Open and connect with fans who value world-class experiences, both on the court and around the world.”.
Silversea joins lululemon and FAGE as new official Tennis Paradise partner brands for the 2026 edition.
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