Following a $100 million refurbishment, the Allure of the Seas has begun its summer season in Europe, sailing the Mediterranean from Barcelona and Rome. To celebrate, Royal Caribbean invited more than 360 European travel agents to its third Seminar at Sea, making it the largest to date. Fifty Spanish agents , learning firsthand from group executives about all that Royal Caribbean's Oasis Class has to offer and receiving training sessions to share with their clients.
In addition to having time to experience the excitement, entertainment, and ways to relax that the Allure , the agents have also had free time to explore iconic destinations such as Palma de Mallorca and La Spezia, enjoy a private cocktail on the ship's sundeck, and experience the incredible 35 ways to drink and dine on the Allure.
As Gerard Nolan, Vice President of EMEA, explains: “The power of connection should not be underestimated; our Seminar at Sea 2025 has received excellent feedback and will help the agents we work with sell our vacations and maximize their connection with Royal Caribbean in the coming years. Personally, I am delighted to spend quality time with our agents and to hear their opinions and experiences firsthand.”.
Sergio Arévalo, Sales Director for Spain and Portugal, added: “This initiative has allowed for a perfect balance between leisure time, both at Allure and at the destination, and training to enhance product knowledge, provide sales tools for agents, and help them better understand the quality and value proposition of a Royal Caribbean vacation. I am grateful to the travel agencies in Spain and Portugal that participated for allowing their team members to take the necessary time to join us in this initiative.”
Royal Caribbean has also launched a contest for travel agents in Spain, specifically in the regions of Aragon, Catalonia, and Valencia. The 18 winning agents will be able to invite three family members or friends to spend a day aboard Allure of the Seas on Sunday, July 13th, and challenge themselves on the surf simulator or the rock climbing wall, relax sunbathing by the deck pools or in one of the nine jacuzzis, slide down the newly opened Ultimate Abyss, or enjoy the Windjammer buffet or the Mexican restaurant El Loco Fresh.
Follow cruise news at Cruisesnews.es
