Passengers will be able to discover a world of sophisticated and varied shopping aboard MSC Cruises, MSC World Asia, when it begins sailing the Mediterranean in December 2026 from Barcelona.
For those seeking the perfect gift, a trendsetting luxury item, an exclusive souvenir, or a unique object to treasure, passengers will find a carefully curated selection of boutiques and world-renowned brands, all in one dynamic shopping destination at sea.
Passengers can enjoy the lively open-air World Promenade, where luxury boutiques line the seaside, and the elegant indoor World Galleria, where shopping, entertainment and design come together.
Throughout their journey through some of the most iconic destinations in the Mediterranean, passengers will also be able to enjoy exclusive retail events and limited-time pop-up experiences, where select boutiques will showcase exclusive collections and special items available only on board our ships.
Passengers will have the opportunity to discover an exceptional selection of luxury brands, including fragrances from brands such as Xerjoff, Parfums de Marly, Jo Malone London, Chanel, and Dior, as well as Swarovski jewelry collections. For the first time on an MSC Cruises ship, dedicated shopping experiences will also be introduced in two family-oriented spaces, offering passengers even more opportunities to shop while enjoying the ship's leisure areas.
Located in The Harbour, the ship's open-air theme park with exciting rides and thrilling new nighttime experiences, and The Clubhouse, where families gather for active fun, the temporary retail spaces will offer a fun selection of collectibles inspired by MSC World Asia, branded products and unforgettable souvenirs.
From family games and t-shirts to tote bags, towels and exclusive souvenirs, there is something for passengers of all ages to take home as an unforgettable memory of their vacation.
Georg Schmickler, Senior Vice President of Onboard Revenue at MSC Cruises, stated, “As MSC World Asia invites guests to discover ‘The Art of Sailing,’ we are delighted to offer an exceptional onboard shopping experience that reflects the spirit of the voyage. From world-renowned brands and luxury watches to fashion jewelry, cosmetics, and the latest electronics, our carefully curated selection offers something special for every guest. We look forward to creating an inspiring shopping experience at sea, helping guests discover meaningful souvenirs that will remind them of their journey long after they have returned home.”
Shopping experiences available on board MSC World Asia include:
- OMEGA: Passengers can discover the collection of exceptional watches from the iconic Swiss brand, famous for its precision, tradition and timeless elegance.
- TimeVallée: For those seeking the best in luxury watches, this unique multi-brand experience brings together extraordinary creations from leading watchmakers, including Breitling, Cartier, Chopard (watches and jewelry), Hublot, IWC, Panerai and Tag Heuer, and helps passengers find the perfect timepiece.
- Fine Jewellery and World of Jewels: Jewelry lovers will be captivated by the exquisite selection available in Fine Jewellery and World of Jewels, where dazzling diamonds, precious stones, and exceptional craftsmanship bring to life pieces to be treasured for a lifetime. Whether celebrating a special occasion or simply treating yourself to something precious, passengers can discover jewelry that reflects their unique style, including brands such as Massika, Damiani, and Maison Heavenly.
- Luxury Accessories and Boutique: Passengers can enjoy a first-class shopping experience in these two elegant retail spaces showcasing carefully curated collections of luxury handbags and accessories from world-renowned designer brands, along with stylish and must-have fashion items. Whether they are looking for a timeless piece to invest in, a special gift for a loved one, or the perfect accessory, passengers can enjoy a personalized shopping experience designed to help them find something truly memorable.
- MSC Shop: With a collection of MSC brand products and exclusive items, this is the perfect place to purchase unique souvenirs that will commemorate passengers' holidays for many years to come.
- Iris Galerie and The Hub – Photo & Digit@l: For those looking for something beyond traditional shopping, passengers can transform their iris into a stunning work of art, creating a unique masterpiece in the Iris Galerie, while The Hub offers professional photography services to help passengers preserve their special moments on board.
Starting December 4, 2026, and departing from Barcelona, MSC World Asia will offer seven-night itineraries to some of the most iconic destinations in the Mediterranean, including Marseille, Messina, Civitavecchia (to visit Rome), Naples and Valletta.
As the third ship in the company's World Class series, which pays homage to the beauty of the world's continents and oceans, reflecting the global character of MSC Cruises, MSC World Asia will feature subtle design elements that reflect the rich culture, art, and landscapes of Asia.
Follow cruise news at Cruisesnews.es
