Serafín Blázquez leaves Cruise Saudi to join Barcelona Europe Supply, part of The Apollo Group, as Global Director of Business Development, marking a new step in the company's international expansion strategy.
Serafín joins the company as part of a progressive process to strengthen its commercial and operational platform. In his new role, he will lead global business development initiatives, drive strategic alliances, and support expansion in the European, American, and Asian markets. His appointment complements ongoing investments in infrastructure, capabilities, and leadership, designed to scale the business responsibly and sustainably.
The company continues to develop an integrated hospitality and supply platform to meet growing global demand in the cruise and maritime sectors.
“Serafín’s appointment reflects a deliberate strengthening of our leadership structure,” said a representative of The Apollo Group. “We are building the right capabilities to support our long-term growth ambitions and deliver greater value to our partners worldwide.”.
With a strengthened management team and a clearly defined strategic roadmap, Barcelona Europe Supply maintains its focus on disciplined expansion, operational excellence and sustained international growth.
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