Trafalgar, a British company specializing in guided tours and part of TTC Tour Brands with over 75 years of experience, is launching a new limited-time promotion for travel agents and customers ahead of its debut in river cruises, marking its upcoming entry into the river cruise market.
From now until September 30, 2025, agents will receive a gift card for every couple booked, while customers will get a discount per couple on selected Trafalgar River Cruise departures in 2026.
“We are incredibly proud of the overwhelming response to Trafalgar’s first river cruises, announced in May. This offer allows us to maintain that momentum while reinforcing our commitment to putting agents first,” said Whitney Ramirez, Senior Vice President of Sales at TTC Tour Brands, Trafalgar’s parent company. “Agents have already shown great enthusiasm, and this promotion gives them even more reason to book. It delivers exceptional value for customers and a very attractive opportunity for advisors—it’s a win-win.”.
Trafalgar's two inaugural itineraries, which will begin operating in April 2026, include:
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The best of the Danube: an eight-day journey from Budapest to Passau aboard the Trafalgar Reverie, including a Be My Guest at Austria's oldest winery.
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The best of the Rhine and Amsterdam: a 10-day itinerary from Basel to Amsterdam aboard the Trafalgar Verity, with highlights including Strasbourg's Old Town and farm-to-table food experiences.
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