Explora Journeys presents Explora Club, a new loyalty program created to recognize and reward the most discerning guests, those who seek more than just a simple trip.
Explora Club offers a simple and intuitive five-tier structure—Classic, Silver, Gold, Platinum, and Diamond. Each tier reveals a carefully curated selection of benefits, ranging from priority access and tailor-made events to personalized gifts and exclusive savings. The more trips Explora Club members take, the more privileges they unlock, all thoughtfully designed to enrich their experience both on board and on land.
Tiers are determined based on the number of nights at sea, the value of which varies depending on the suite category booked. Bonus points are also earned for Destination Experiences purchased before or during the voyage, as well as for onboard spending, including Ocean Wellness, exclusive culinary experiences, beverages, laundry, and purchases at The Journey boutique.
Anna Nash, Global President of Explora Journeys, commented: “The launch of Explora Club marks a significant milestone in the evolution of our dynamic and rapidly growing brand. It is our way of celebrating the loyalty and trust of our guests – those who have embraced our vision from the beginning, and those who are starting their journey with us today.”
Inspired by our philosophy – defined by ultra-elegant experiences, impeccable service, and a borderless cultural connection – Explora Club goes beyond rewards. It reflects how much we value our guests. Designed to elevate every journey, it offers thoughtfully curated privileges and unforgettable experiences that foster an emotional connection we are proud of – both with our guests and with the ocean itself
Explora Club benefits include:
Carefully selected surprises and gifts – Little moments of joy, designed to make every trip feel tailor-made and unforgettable:
- Personalized welcome on board (from Classic), welcome gift, an exclusive loyalty experience, birthday surprise (from Silver) and night service with surprise ritual (from Gold).
Credits to enhance your travel experience and exclusive savings – Exclusive rewards and savings on Ocean Wellness, Destination Experiences and future trips:
- Exclusive access to offers for Explora Club members ( from Classic ), savings at The Journey boutique , savings for future trips ( from Silver ), credit for new travel experiences for Ocean Wellness and Destination Experiences ( from Platinum ) and a free one-week trip for two people ( Diamond ).
Pre-trip privileges and services - Priority access and assistance to ensure a smooth and elegant experience from the very first moment.
- Priority access to new travel itineraries, exclusive area for Explora Club members (from Classic), priority assistance at the Explora Experience Centre (from Silver), private airport transfer and free suite upgrade (Diamond).
Exclusive Events – Private gatherings organized to connect like-minded guests in an inspiring way.
- Invitation to an exclusive cocktail party with the ship's management team (from Silver), travel experience with the President and complimentary culinary experience in Chef's Kitchen, dinner at Anthology or caviar tasting (Diamond).
Superior onboard services - Greater comfort and special touches that enrich every day of the journey:
Personalized welcome from the Managing Director (from Silver), free laundry bag (from Gold), priority booking of onboard services, guided behind-the-scenes tour of the bridge and engine room (from Platinum), private after-hours boutique shopping experience (Diamond).
Thanks to Explora Club's Status Match option , guests with loyalty status in other luxury cruise programs are welcomed with an equivalent level from their first trip, thus recognizing their journey from the start.
Starting in July 2025, members will have access to a personalized area, My Explora, where they can check their benefits and level at any time. In addition, previous trips will be recognized and will count towards each member's level.
Explora Journeys is moving forward with its plan to build a fleet of six luxury ships by 2028, setting a new standard in ocean travel defined by elegance, personalization, and purpose. EXPLORA I and EXPLORA II are already sailing, and four additional ships will be added between 2026 and 2028.
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