Carnival Corporation has announced the appointment of Stuart Allison as Chief Commercial Officer of P&O Cruises.

“The introduction of the new role within the Carnival UK executive team, reporting to Paul Ludlow, President of Carnival UK & P&O Cruises, is part of plans to enable the execution of P&O Cruises’ long-term strategy and to take full advantage of the potential offered by a growing UK cruise market,” Carnival said in a press release.
Stuart Allison is a long-standing member of the Carnival Corporation family and joins from Princess Cruises in Australia, where he most recently held the position of Senior Vice President for Asia Pacific, UK and Europe, leading all of Princess' non-domestic business teams worldwide.
Paul Ludlow said: “We are delighted to welcome Stuart back to the UK, where he began his career with Carnival Corporation more than 25 years ago. Stuart’s knowledge and passion for our brands will be a great asset to Carnival UK and will be instrumental in our progress towards achieving our goals.”
“Through 2024, with our new Excel-class ships in operation, we have been able to bring holiday happiness to more guests than ever before. With Stuart on board, I am confident that we can continue this strong trajectory“.
Stuart Allison said: “I am excited to join the P&O Cruises team at a time of such great potential for the British cruise market. Although last year saw a record number of Britons taking cruises, tens of millions opted for other holidays.”
“Working with the team and alongside all our partners, I am confident that we have every opportunity to bring cruising to life for a wider audience and reaffirm our position as Britain's favorite cruise line“.
Allison will join the company in mid-October 2024.
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