Norwegian Cruise Line has been committed for over ten years to conducting fair and cooperative business relationships as part of its Partners First philosophy, prioritizing the success of travel agency partners and agents in its actions.

In this context, the cruise company is announcing its first “Partners First Month” this May, with a strong emphasis on training and ease of collaboration, all under the motto “Learn. Post. Win,” giving partners the opportunity to secure the first cabins for the inaugural voyage of the new Norwegian Aqua in spring 2025.
A key element of the first pillar of the Partners First philosophy, “Investing in its partners”, is the provision of information and training tools, each of which is accessible through Norwegian Central.
For example, all the courses in the NCLU online training tool, the NCL Virtual University, have just been reviewed, and the popular sales manual has been completely redesigned and updated.
“Our travel industry partners are and will continue to be at the heart of our long-term success,” says Kevin Bubolz, Vice President and Managing Director Continental Europe, Middle East and Africa at Norwegian Cruise Line.
“By continuing to invest in our partners and transforming travel agents into true brand ambassadors who champion our contemporary, superior product and international cruise experience, we all win. Our first-ever “Partners First Month” offers agents multiple opportunities to learn more about our brand and, with a little luck, the chance to be among the first to experience Norwegian Aqua aboard next spring.”
To reward travel agents for their dedication during “Partners First Month,” NCL is raffling off five balcony cabins for two people on the Norwegian Aqua’s maiden voyage in spring 2025. To enter the raffle:
- Become an NCLU expert: Achieve Master level or complete at least five courses by May.
- Inspire customers with NCL: Promote NCL on social media using #CruiseNorwegian. Content can be found on the NCL Facebook page, in the Partners First Facebook group, or on Norwegian Central.
- Ensure your chance to win: By participating in the sweepstakes and sharing your social media accounts and username on NCLU.
In addition to the five balcony cabins at the Norwegian Aqua's inaugural event, NCL will also be raffling off ten summer season gift packs containing a backpack, water bottle, and NCL towel.
All agent services are accessible through the Norwegian Central operations center. Agents can obtain their login credentials from their agency administrator if their agency is already registered with Norwegian Central.
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