Celebrity Cruises today launches an industry-first collaboration with interior design and inspiration platform Houzz to showcase how the innovative, elevated design of its cruise ships can transcend the vessel and inspire home design. Through the curated vision of two of the brand's designers, Kelly Hoppen CBE and Nate Berkus, the partnership highlights the cutting-edge design of Celebrity Beyond, the third ship in the groundbreaking Edge Series, recently unveiled in late April 2022.
This ship brings a modern, accessible luxury aesthetic to the high seas. Celebrity Cruises content on Houzz will be published as a series of inspiring design articles throughout June. From bedrooms and living rooms to gardens and patios, the articles offer a variety of rooms to choose from, each with insider information from Hoppen and Berkus, as well as individual shopping lists. To make it easy to recreate the spaces and bring the design concepts to life in their own homes, readers simply click on the “Shop the Look” images of specific products they like and will be redirected to a purchase link. Readers can choose from a wide variety of luxury brands to achieve a particular look, with products ranging from plush seating and elegant side tables to luxury lighting and high-end accessories.
“We wanted to highlight that there are cruise ships, and then there are Celebrity Cruises ships, and Houzz is the perfect partner to showcase our innovative design vision,” said Celebrity Cruises President and CEO Lisa Lutoff-Perlo. “Our guests continually share how much they would love their homes to have the modern residential feel of our ships, and by using Houzz’s unique shoppable content feature, we can now make their dreams a reality.”
In addition, as part of the collaboration, Houzz will host a contest on its platform offering readers the chance to win a cruise on the Celebrity Beyond and experience the stunning ship in person.
The first article on “Living Spaces,” featuring Kelly Hoppen CBE, has already been published, and subsequent articles—focusing on “Elevated Outdoor Living,” also featuring Hoppen, and “Travel Influence in Design,” featuring Nate Berkus—will be published on Houzz, on the Celebrity Cruises brand profile page, throughout June. The articles include: “
How to Make the Most of Your Living Space” and “
Outdoor Living” (available from Sunday, June 20), which describes spaces such as gardens, patios, and sunrooms.
