Pullmantur Cruises, with its 100% Spanish product, has launched the #PiñerosABordo campaign to highlight its commitment to Spanish culture. This initiative aims to bring together as many people with the surname Piñero as possible this Saturday, April 8th. The location of the gathering—still a secret—will be revealed through their social media channels on Facebook and Twitter next Thursday, April 6th at 6:00 PM.
The first eight Piñeros to arrive at the chosen location will win a cruise for two people, and the shipping company is preparing many surprises for everyone who comes to the event.
This idea stems from the company's latest advertising campaign, in which Mr. and Mrs. Piñero star in one of the commercials. The ad nods to Spanish culture and traditions, highlighting the letter "ñ," unique to the Spanish alphabet. Pullmantur Cruises wants to take this a step further and has decided to invite the Piñero family, one of the few remaining surnames containing the letter "ñ.".
The shipping company is a unique option within the cruise market that offers a product designed 100% for the Spanish market, an aspect that is reflected not only in its official language on board (Spanish), but also in its gastronomy, which has the personal touch of the renowned Chef with 2 Michelin Stars, Paco Roncero; the entertainment; the schedules; the atmosphere on board or in its 'all inclusive'.
