MSC Cruises has announced that it is further expanding its at-sea entertainment offerings with Guinness World Records, the renowned organization behind incredible record-breaking titles worldwide. The new program offers passengers the chance to test their courage and, if they're lucky, to write their own name in the record book. Activities will include amazing live shows, inviting passengers to attempt to break Guinness World Records and create unforgettable memories in the process.
The new collaboration is part of a broader strategy by MSC Cruises to enhance its onboard entertainment programs. While sailing the seas, passengers can participate in daytime activities and audition for the evening show, where finalists can showcase their talent and compete to become the next holder of one of these iconic records.
According to Steve Leatham, Global Director of Entertainment at MSC Cruises: “We are delighted to join forces with Guinness World Records. We are always looking for new and engaging concepts for our guests, so this partnership offers unique and enriching entertainment at the highest level. We look forward to continuing to offer a dynamic range of exciting experiences for passengers of all ages.”
For his part, Marco Frigatti, SVP Consultancy at Guinness World Records, states that “there is no better way to bring the magic of Guinness World Records to life than with a live show like this. Families discovering the world with MSC Cruises will be able to explore the incredible world of Guinness World Records and even become part of it.”
Guinness World Records activities are now available on board MSC Seascape and MSC World Europa, as well as on the highly anticipated new flagship, MSC Euribia, which will welcome its first passengers in its inaugural season this June.
Some of the highlights of Guinness World Records will include:
- The spectacle of records
- Children's programs
- The Guinness World Records Facts Program
- Guinness World Records Family Quiz
Furthermore, the new records will be verified by an official judge of the organization and a Guinness World Records certificate will be awarded, giving attendees the right to boast about some incredible memories.
